About Us

The aim of the Reinertsen Group is to improve clinical quality and safety—to make health care demonstrably better and safer, as measured by mortality rates, nosocomial infection rates, harm rates, clinical outcomes, and other solid measures of clinical performance. We have made the strategic choice to do this work not at the project level, but rather, at the level of whole organizations. The Reinertsen Group therefore works primarily with leaders — hospital and health system Boards, CEOs, physician leaders, and senior executive teams — to activate and equip them to take their organizations to dramatically improved levels of clinical quality.

Our Approach

“Leaders are responsible for everything in an organization,
especially what goes wrong.”

(Paul O’Neill, former US Secretary of the Treasury, and CEO of Alcoa).

The climate established by an organization's leaders is a powerful driver of quality. Our approach focuses on leadership practices that influence health care quality, with the ultimate objective of achieving system-wide results across the entire organization, rather than “doing quality projects.” These are the kinds of specific questions we address:

  • We are doing great quality projects, but they don't seem to be spreading fast enough throughout the organization. How do we move from "doing CQI" to a complete transformation of the way we work, throughout the enterprise?
  • How can we really engage our physicians in clinical quality improvement?
  • Quality improvement gets a lot of nice words at meetings and in annual reports, but when times are tough, we seem to invest less in quality, rather than more. How can we make quality our core strategy?
  • Our “dashboard” for quality and safety was supposed to make it easier to monitor our progress, but instead it seems to be confusing to everyone. What should be on our dashboard, and how should we use it?
  • Our CFO is skeptical about our claims that quality improvement can help the bottom line. If he’s right, what are we doing wrong? Can you help us work with our payers to improve the business case for quality?
Our overall approach to these difficult problems is based on the classical quality theory of W. Edwards Deming. Our leadership development and organizational transformation work is grounded in complex adaptive systems theory, and in the broad framework laid out in the Institute of Medicine’s Crossing the Quality Chasm. Finally, we are convinced that the central focus of health care must be on the quality of the “healing relationships” that are developed between patients and their physicians and nurses, and that “touch time” is an essential element in the development of those vitally important relationships. Examples of our approach, as applied to specific challenges, can be seen in the links below.
  • Leading the Transformation: In response to numerous requests from health care executives, we have developed an overall framework for the quality transformation of health care, A Theory of Leadership for the Transformation of Health Care Organizations.
  • Leadership Leverage Points for Measured System-Level Improvement: The history of quality improvement in health care has largely been one of "science projects"--interesting efforts to apply quality theory to health care problems, but not strategically linked, with enough scale and pace to move whole system measures such as mortality rate, cost per capita, and other important measures of effectiveness, safety, efficiency, and other quality dimensions. The leadership group at IHI has developed a framework for how leaders can plan to improve system-level measures--to "Move the Big Dots." This approach, which has proved to be immensely helpful in framing the work of leaders, is laid out in this short white paper: Seven Leadership Leverage Points for System Level Improvement in Health Care.
  • Trustees and Quality: Hospital and Healthcare System Boards are becoming aware of their responsibility for quality and safety. But many board members—especially those who are not clinically trained—are uncertain about how to oversee clinical quality. This paper lays out what the best boards do to lead quality and safety, and more importantly, how they do it—by establishing Will to improve, driving the Execution of needed changes, and maintaining Constancy of Purpose over the long haul.
  • Engaging Physicians in Quality One of the most frequently-asked questions is “How do we engage our doctors in our quality agenda?” I have helped to develop an innovative approach to this problem, as outlined in this IHI white paper, which forms the core curriculum of the IHI “Engaging With Physicians in a Shared Quality Agenda program. At least two deep professional barriers must be crossed in order for physicians to engage fully in the quality agenda. First, they must overcome their resistance to the “Low Science” of improvement, and to the descriptive statistical language of improvement. Second, they must overcome their deep attachment to individual clinical autonomy, at least for the scientifically grounded aspects of the care they deliver. The attached presentation, given as the Horner Lecture at the University of Tennessee in October 2003, weaves these two concepts together in a compelling case for physicians to embrace, rather than resist, the quality agenda. To go more thoroughly into the important issue of autonomy, I have also attached an essay entitled "Zen and the Art of Physician Autonomy Maintenance," in a somewhat more expanded version from that published in the Annals of Internal Medicine 2003; 138:992-995.

    I have summarized many elements of our philosophy in the following list of "Reinertsen's Rules," several of which are cheerfully borrowed from others, in the best spirit of quality improvement.

    "Reinertsen's Rules"

  • Every system is perfectly designed to produce the results it achieves.
  • Every patient comes first.
  • Practice clinical science as a team, so that you can practice the art of medicine as an individual.
  • Remove everything that steals "touch time" from doctors, nurses, and patients.
  • Organize your work the way it gets done, not the way you got your diplomas.
  • Make the right thing the easy thing to do.
  • If you really want it done right, regularly, get a nurse involved.
  • If your doctors and nurses are feeling joy and pride in their work, you're on the right track. If not, think again.
  • Health care organizations must be led from hundreds of places, not solely from the corner office.
  • Sometimes it's easier to change people than it is to change people.
  • Do today's work today.